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Wizard of Ads Trilogy- Softcover

MSRP: $52.85
$25.00 (You save $27.85)

 Product Description

Included are:

BOOK 1: The Wizard of Ads, winner of the 1998 Business Book of the Year award.

BOOK 2: Secret Formulas of the Wizard of Ads, a New York Times bestseller, named the Number One Business Book in America by the Wall Street Journal, and

BOOK 3: Magical Worlds of the Wizard of Ads, the third in the Wizard's unstoppable string of mind-boggling bestsellers.

All three of the Wizard's Books together.

This is the deluxe softcover edition with cover flaps. Lavishly illustrated.

Usually about $17 each. Buy them all together and save more than fifty percent. Woo-hoo!

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 Product Reviews

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Showing reviews 1-10 of 12 | Next

  1. Absolutely Excellent

    Posted by Unknown on 16th Jan 2014

    These books are absolutely excellent for anyone in advertising/marketing. I ordered these extra copies for a new person here.

  2. Changed My Business, Changed My World

    Posted by Philip C. Wrzesinski on 9th Dec 2013

    When my radio sales rep gave me the first book back in 2003, it changed my business for the better! I had barely finished reading half the first book when I ordered the trilogy.

    I learned more about advertising and business and human nature in general in the three days it took me to read all three books than in the previous ten years on the job doing those things. I gained understanding that had previously been just out of my grasp. I grew by leaps and bounds both personally and professionally. Plus, Roy is such a good writer that I had tremendous fun reading the books, too.

    Yeah, that sounds like a bunch of hyperbole. Tell you what. You buy the books. If they don't rock your world, call me. If you don't get at least one aha moment out of the books, I'll take them off your hands and put them into the hands of someone who can use them. I'm willing to bet you get at least a baker's dozen of aha moments and world-changing ideas

  3. Give a Banquet

    Posted by Kevin Skaalure from Montana on 20th Nov 2013


    Taking a client to lunch is a great activity...giving that client the Wizard of Ads is gifting a banquet...day after day. Make the Wizard a daily devotion!

  4. I serve others with the wisdom I discovered

    Posted by John Prusa from Huntington Beach, CA on 20th Nov 2013


    I have given away several sets of this trilogy and referred others to the ordering page. I tell people that once they invest in these books, read them and discovered that they learned nothing I will double their money back even if they didn't buy the books from me.

    If they learned nothing then I suggest they use my money to pay towards a psych eval as they are in need of at least one.

    Roy's perspective on stuff makes me want to learn more.

  5. The Wizard Books Review

    Posted by Rich Naes from Southern CA on 20th Nov 2013


    Informative, entertaining, easy to read and understand, essential to anyone who is interested in the Wizard's or their own curiosity of....'why do people do what they do?'
    Lucky I was to have worked for James Abrams and John Young....HVAC millionaire makers....both smart enough for sure but the real secret to their success was they were wise enough to seek out ALL the answers they could find in the universe including Roy Williams Marketing.

    Roy is so real you feel like you could smell his last meal when he speaks....he seems to boil everything down to the common denominators of humanness....and while entertaining you I sense he is really entertaining himself more. I'll read every one of the trilogy again and again......until maybe, I could only hope, I can absorb some of his passion for life and his ability to lead people down beaten paths with style and grace...only to meet you when you are ready....something more like confucious....when the student is ready the teacher will appear. More than a wizard....he's the sauce on the barbecue....he's the ripe fruit on the tree of knowledge....he's like the lion's morning wake up stretch....he's the star spangled banner of commonality amongst us.
    If you want to Eat well, Learn everything you can, Live every day fully, and Chase your dreams....roy williams can take you there.

  6. A beginner at Large

    Posted by Angela Montes from California on 20th Nov 2013


    Hello viewers of reviews. My name is Angela, and I am 21 years old. I am a future entrepreneur of America. I don't have the first book or the third, but I found the second one in a Good Will and it is my treasure. It is an amazing and insightful book that I am sharing with friends with equal or different ambitions than my own. In this book, I found things in here that will not only help my future business but also with lessons in life and how to drink in the view. I love my book and someday I want to read the first and third book (and keep them and share them).

  7. Best advertising books in existance

    Posted by Jay Austin from Montrose, Colorado on 20th Nov 2013


    I read the Wizard of Ads while my son was snowboarding one day. Bought and read the Secret Formulas the next. Having spent many years working in advertising, these books hit me for their brilliant insight.

    The ideas struck me three ways. 1) I knew that. 2) I knew that but never thought of it that way. 3) I can't believe I never thought of that.

    Roy's observations are so profound and on the mark yet stunning in their simple elegance.

  8. Wizard of Ads

    Posted by Kirk Ross from Halifax, NS on 20th Nov 2013


    I bought this book after seeing Roy in person. I had been totally impressed with his unique perspective and incredible insight. Each time I read the book I enjoy it more. The third time, it was giving me goosebumps with its profundity. (is that a word? Even if it's not, it's ok with Roy).
    Plus, this book's got a great feel and texture to it. Definitely one of my favourite books of all time. Thanks Roy!

  9. Review of trilogy

    Posted by Tom O'Connor from Detroit Michigan on 20th Nov 2013


    Read them all, bought them all retail! Loaned them out individualy and never got any of them back. The best sales, marketing and advertising text I have ever come across. Don't loan them out, you won't get them back!

  10. Buy Some Extras!!!

    Posted by BIG John Small from Brandon, SD on 20th Nov 2013


    About 8 years ago, one of my clients asked if I'd read this amazing book.. I told him that I'd rather peel grapes than read most business and marketing books. He told me that he was sure that I'd like it... I politely took the book and went on my way. About two weeks later I was to return to see the client, so I figured I should find the blasted book to give it back. On the way I opened it to a random page and read it at a stop light. Intrigued with what I read, I found myself in my client's parking lot with the book cracked open and the pages pulled me in.

    I confessed to the client that I was going to return it and mention a random page and be done, but I pleaded with him to allow me to keep this book's company for just one more week.

    By the time I finished it I already had my own copy ordered, then another and another. Now I've bought at least a dozen of each book to give to clients that I care about. I tell each one that they should randomly read a page, if they like it, keep the book. If they DON'T like it, let me know anf I'll come and pick them up right away.

    I've NEVER gotten a single copy back yet. I'm here to buy MORE books to give to MORE clients!

    Thank you for writing these WONDERFUL books!

    BIG John Small
    founder.writer.voice actor

Showing reviews 1-10 of 12 | Next

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