A Treasure Map for the Future Successful Salesperson
by Dan Hollis
To Sell:
• to persuade (transfer confidence to) another to recognize the worth or desirability of something
• to offer for sale; deal (in), handle, market, merchandise, trade, vend for money or its equivalent
You can have a great product, but if you can’t sell it, it goes nowhere and you won’t make a living.
You can have an average product, but if you can market it well, you can become wealthy!
The purpose of this book is to assist those who are considering or just getting started in sales and want a head start on what they need to do to be successful. It is also intended for the enjoyment of experienced salespeople to see what areas they can improve upon.
We’ll explore…
• How to know how to sell to someone within the first few minutes of meeting them: the search for clues
• Why it’s important to be a good listener
• Why building credibility and trust is paramount
• Why having product knowledge and a good personality will win them over
• How to overcome objections
• Why the questions you’re asked and how you respond may lead to the sale
• Why it’s all about mindset
• And a whole lot more
Includes:
74 minute MP3
Posted by Roger Dawson on 20th Nov 2013
I was very impressed with Dan's book and CD. He is obviously someone who knows about selling and knows how to teach it. In his 65 pages, he has distilled some great wisdom. I wish him the best of luck with 'The Magic of Selling.'
Posted by Scott B on 20th Nov 2013
This book is a great read for not only a new professional salesperson but a seasoned veteran as well. Dan tackles the great and most important facets of being a successful salesperson through the complete sales cycle. I really enjoyed reading this book as this has revitalized some of the core concepts I can improve on in sales. I would strongly advise this book to everyone who wants to improve on their own sales ability or their businesses sales success.