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The Magic of Selling (9781932226669)
A Treasure Map for the Future Successful Salesperson

by Dan Hollis

The Magic of Selling

To Sell:

• to persuade (transfer confidence to) another to recognize the worth or desirability of something
• to offer for sale; deal (in), handle, market, merchandise, trade, vend for money or its equivalent

You can have a great product, but if you can’t sell it, it goes nowhere and you won’t make a living.

You can have an average product, but if you can market it well, you can become wealthy!

The purpose of this book is to assist those who are considering or just getting started in sales and want a head start on what they need to do to be successful. It is also intended for the enjoyment of experienced salespeople to see what areas they can improve upon.

We’ll explore…
• How to know how to sell to someone within the first few minutes of meeting them: the search for clues
• Why it’s important to be a good listener
• Why building credibility and trust is paramount
• Why having product knowledge and a good personality will win them over
• How to overcome objections
• Why the questions you’re asked and how you respond may lead to the sale
• Why it’s all about mindset
• And a whole lot more

Includes:
64 page booklet
74 minute Audio CD


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